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The case studies below are clearly labelled illustrative scenarios. All metrics are explicitly hypothetical. Dreefe's CMS is structured to replace these with verified client case studies as they become available.

All case studies
Enterprise Technology & SaaSIllustrative

AI-Native SDLC Transformation for a B2B SaaS Platform

A 120-person engineering organisation was shipping features at half the industry benchmark velocity due to fragmented tooling, manual QA and no shared quality standards.

+340%
Deployment frequency
−62%
Lead time to production
−48%
Bug escape rate
AI-Native SDLCDevSecOpsTest Engineering

All metrics are hypothetical and for illustrative purposes only.

E-commerce & RetailIllustrative

Performance Marketing Overhaul for E-commerce Brand

Rising Meta CPCs and a fragmented attribution model meant the brand was spending 40% of its media budget on channels it could not prove were working.

+2.4x
ROAS improvement
−38%
Cost per acquisition
+67%
Revenue from paid
Performance MarketingMeta AdsAttribution

All metrics are hypothetical and for illustrative purposes only.

Real EstateIllustrative

Data Intelligence Platform for Real Estate Developer

Property data, CRM records and marketing analytics lived in seven disconnected systems. Leadership had no single view of pipeline, inventory or marketing effectiveness.

−85%
Reporting cycle time
7 → 1
Data sources unified
−70%
Decision latency
Data EngineeringBIEnterprise OS Fabric

All metrics are hypothetical and for illustrative purposes only.

HealthcareIllustrative

AI-Powered Patient Portal Redesign

A legacy patient portal had 22% monthly active usage and a 68% form abandonment rate. Patients were calling support for tasks the portal was designed to handle.

+94%
Monthly active usage
−51%
Form abandonment
−33%
Support call volume
AI Product DesignAccessibilityUX Research

All metrics are hypothetical and for illustrative purposes only.

Education & EdTechIllustrative

Growth System for EdTech Platform

Strong product-market fit but poor conversion from free to paid — 2.1% conversion with high churn at 30 and 90 days post-activation.

+180%
Free-to-paid conversion
+44%
30-day retention
+62%
Revenue per user
GrowthProduct StrategyLifecycle Marketing

All metrics are hypothetical and for illustrative purposes only.

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